Bienvenidos a Caracas

Panoramic illustration for a large-format banner that welcomes people to Caracas.

Buildings, landmarks and patterns of Caracas turn into playful characters with big eyes and bright colors, in a single continuous scene designed to be read from the street.

Bienvenidos a Caracas
Client
Caracas
Service
Illustration
Year
2024

A city full of characters

A pop palette of pink, sky blue, red and yellow with thick outlines keeps the artwork bold and legible at a very large size.

Tools used
  • + Illustrator
Bienvenidos a Caracas
Bienvenidos a Caracas

Creative process

  1. 1. Concept. City landmarks and local textures as the main characters.
  2. 2. Illustration. Vector illustration in one continuous panoramic composition.
  3. 3. Large format. Preparation of the artwork for printing at building scale.
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