My own manifestation app: goals, daily journal and vision boards in a soft, celestial interface, plus its launch social media posts.
Lumgoals helps people turn their intentions into action: they write a manifestation, follow action steps, keep a morning and evening journal and build vision boards with their own images.
I designed the brand, the design system and every screen, with a light theme in periwinkle and lavender glass and a dark theme with neon glow, plus iridescent mood characters that make the app feel friendly. The launch posts carry the same look to Instagram.
Tools used
+ Figma
+ Illustrator
+ Photoshop
+ AI Tools
Creative process
1. Brand and design system.Logo design: a four-point sparkle that suggests light and a wish coming true, paired with an italic serif wordmark, plus the palette, Playfair Display typography and iridescent characters.
2. App UI/UX.Onboarding flow, home, manifestations, journal, vision boards and premium screens in light and dark themes.
3. Launch content.Store banners and Instagram posts with QR and call to action for the launch.
Light theme
Dark theme
Social media reels
